📢 ATTN Founders 📢

🆘 A rebrand isn't going to save you 🆘

It can be tempting to polish your startup with:

→ the perfect logo

→ the font that represents your attitude

→ a catchy name

→ a color palate that pops

But when you're early stage...

📛 These things JUST DON'T MATTER 📛

So instead of a rebrand, reinvest that time into activities that move you closer to achieving PRODUCT-MARKET FIT.

🛠️ Building a great product

→ Spend more time with customers

→ Keep iterating on your features & offer

🌱 Building strong distribution

→ Spend more time with prospects

→ Keep iterating on your positioning and messaging

____

🤦 We've all fallen into this trap of polishing.

⏰ Consider this a friendly reminder to work on the things that matter.